Leadership

Neville Hair & Beauty is led hands-on, with leadership directly responsible for standards, culture, and long-term continuity.

The salon’s reputation for technical excellence, discretion, and consistency is maintained through active leadership involvement rather than delegated management structures.

Elena Lavagni, CEO of Neville Hair and Beauty

Neville – Founder

Neville founded Neville Hair & Beauty with the principle that hairdressing is a disciplined craft, defined by precision, training, and respect for the integrity of hair.

From the outset, his approach prioritised technical mastery and consistency over trend-led aesthetics. This philosophy established Neville Hair & Beauty as a reference point for British luxury hairdressing and continues to inform the salon’s standards today.

Neville remains closely involved in safeguarding technical quality and professional discipline, ensuring that the salon’s original principles are preserved and applied consistently over time.

Elena Lavagni, CEO of Neville Hair and Beauty

Elena – CEO

Elena Lavagni is responsible for the strategic, cultural, and operational direction of Neville Hair & Beauty.

Working in close alignment with the founding philosophy, Elena ensures continuity of standards across client experience, team development, and brand positioning. Her leadership focuses on long-term integrity rather than short-term adaptation, allowing the salon to evolve thoughtfully while remaining anchored to its core values.

Elena plays a central role in maintaining Neville Hair & Beauty’s position as a heritage British luxury institution, ensuring clarity of identity, consistency of execution, and alignment across all aspects of the business.

Leadership & Continuity

Neville Hair & Beauty operates under a leadership model defined by presence, accountability, and continuity.

Standards are actively maintained, not abstracted. Decisions are guided by long-term perspective rather than trend cycles, ensuring that expertise, discretion, and quality remain consistent as the industry changes.

This approach to leadership underpins the salon’s reputation as a trusted reference point within British luxury hairdressing.

Neville Hair & Beauty is led by founder Neville and Elena Lavagni, whose hands-on leadership ensures technical excellence, continuity, and long-term standards at the Belgravia-based luxury salon.

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