Day Two – A day filled with an appreciative audience and screaming fans!

 In Blog, Fashion Show

Here’s more news from our amazing time styling the entire Fashion Week!

Day two was jam-packed with four menswear shows, a special runway presence and a G-Dragon mini showcase; but more of that later!

Presented by The Shoppes at Marina Bay Sands and organised by FIDé Fashion Weeks, the day started off with the show at 3.30pm from Burkman Bros, a 2010 nominee for the GQ/CFDA Best New Menswear Designer in America award. This brand was one of two showing in Fashion Week 2013 from New York as part of the CFDA (FASHION INCUBATOR) programme. More than 1,200 packed the Fashion Hall to witness its Singapore debut.

Originally from Canada, Doug and Ben Burkman take their inspiration from their travels to far-flung countries. For this Spring/Summer 2014 collection, they were inspired by their trip to Thailand, which was evident from their choice of prints and motifs and bright and pastel colours. To wit: repetitive tiny cute embroidered motifs, florals clashing with stripes and checks, all worn with rope sandals, reminiscing of the Thai farmers. The Burkman brothers were in town to take their curtain bow.

When the show ended, more than half of the audience made their way to the Crystal Ballroom, where the G-Dragon mini showcase was held. As soon as the guests were comfortably positioned around the elongated T-shaped stage, G-Dragon pounced on stage with an entourage of six dancers. The South Korean superstar shimmied and teased these die-hard fans in between songs, including 20 fans who were enjoying their coveted VIP Tickets (at S$1,000 each) which also included a meet-and-greet session with G-Dragon backstage. Some of these fans had been queuing patiently for more than seven hours before they saw their idol in action!

As soon as the showcase ended, Uomo Collezioni started their show in the Fashion Hall. Opening with a range of elegant blousons, the male models looked very sharp in their suits. Clean lines were supplemented with gorgeous luxe materials like cashmeres, wools, and silks. The show closed with three models wearing beautiful overcoats with collars trimmed in a variety of rich furs.

Surrender, the multi-label store took to the catwalk next. Showing six labels – Arts & Science, Christian Dada, En Noir, Maison Martin Margiela, Neighbourhood, Nanamica – and 29 exits, the ensembles were quietly stylish without being gimmicky. The male audience were treated to a master class of mixing and matching.

Ending the night on a high was the South Korean label, Songzio. He showed a controlled hand in the proportions of his pieces. Jackets with cropped sleeves, roomy culottes, djellabas, scarves, pedal pushers and elongated vests are all staples of a woman’s wardrobe. With a lesser designer, the styling could end up “ajumma” (aunt in Korean), but with Songzio’s pieces, they show real men do wear and can wear these styles with flair.

But today, everyone was buzzing about one runway presence who walked in the Burkman Bros, Surrender and Songzio shows – that of Alex Minsky, a former marine who lost his right leg in Afghanistan after his truck ran over a land mine. Sure, he may not be as tall and lean as other male models, but why would he be? A fitness and underwear model, he carried himself well with his muscular physique and numerous pieces of body art as he strutted down the 50m long runway like a seasoned pro, making his fashion runway debut here in Singapore at Fashion Weeks 2013!

We’re delighted to say that everyone commented on how our Neville hair team did a superb job in all the shows, especially at Songzio, where we created a perfect, slicked back clean look – an astonishing result that everyone is still talking about!

Look out for more news from behind the scenes coming soon….

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